Our Story
Why Odesi? An empowering innovation!
“New memories to cherish, weavers magic to treasure,
A million strings of threads knitting joys beyond measure!”
Registered in the year 2019, as per The Companies Act, 2013 in the name and style ODESI HANDLOOMS AND HANDICRAFTS PRIVATE LIMITED is an innovative amalgamation of traditional attire with a modern look weaved by the weavers of the local handloom industry of Odisha. Creatively promoting Odisha’s rich handloom culture exclusive with exclusive handloom fabrics, Odesi is known for its unique catalogue of clothing collections for men and women. The brand offers eco-conscious items starting from handloom Shirts and festive Kurtas to Sarees and Kurtis that are made with great artistry!
In creating a connection between the traditional weaving concept and fashion, Odesi Handlooms and Handicrafts Pvt. Ltd. has been a constant part of the lives of more than 100 weavers and 25 odd skilled and semi-skilled tailors and their families through employment opportunities. The team wants customers to feel good about their purchases, and be assured that all of the purchases made will be benefiting the local weavers’ communities in one way or another. And www.odesi.in, the online store surely helps people to help the environment!
The motive of Odesi Handlooms and Handicrafts Pvt. Ltd. is to create a handmade ecosystem that can enrich the handloom industry with more local handmade value additions, like accessorizing other hand crafted materials into their garments, and also making it an exclusive Odisha handmade product, which can be commercialized to cater the corporate and modern lifestyle of people in mass. Every masterpiece of Odesi provides a richer hand feel because the fibres are allowed to act in their natural state. The entire clothing collection is comfortable, washable at home, wrinkle-free, and suitable to wear at any time of the day and in every season.
In the leadership of Mrs. Saswati Choudhury, who is a dynamic lady having thorough knowledge about the weaves and about the value addition, the team aims to revive the traditional weaving practices and local handloom industry and other handicraft works by making these one-of-a-kind Odisha’s handloom and handicraft product accessible to the entire world soon!
FASHIONABLE BUT AFFORDABLE. RELEVANT AND ACCESSIBLE. EASY AND COMFORTABLE.
With organic and handloom fabric. Odesi aims to bring back handlooms back to mainstream.
The weavers will return to the mainstream of our national growth. This is how Odesi has envisioned a shift from
“FASHION CONSCIOUS TO CONSCIOUS FASHION”
Our target is to become the recognized leader in our target market for providing an exceptional selection of premium handloom apparels for all.